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Amazon Merges India’s MX Player Into Free Streaming Service – Global Bulletin
Amazon India has completed the deal to acquire assets of MX Player.
The merged platform has over 250 million unique users in India, according to Amazon. Bedi, now head of the new platform, said the merger would allow them to “offer high-quality entertainment and streaming experiences faster than we could have done independently, while continuing to keep the service free.” The move expands Freely’s reach, which already includes Hisense, Bush, Toshiba, and Panasonic TVs with TiVo OS.
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