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Amazon Lands Exclusive Rights To NFL Playoff Game Next Season, Following Success Of Peacock Stream


Amazon's Prime Video, which is coming off a ratings uptick for Thursday Night Football, has landed rights to exclusively stream an NFL playoff game next January.

Amazon’s Prime Video, which is coming off a sizable ratings uptick for Thursday Night Football, has landed rights to exclusively stream an NFL playoff game next January. In addition to healthy viewership, the game accounted for nearly one-third of all internet traffic on the Saturday night it was played, and NBCU parent Comcast declared it the most streamed event in U.S. history. WWE’s Raw franchise, a significant sports entertainment property, will move from its longtime cable TV home on USA Network to Netflix starting next January under a 10-year, $5 billion deal.

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