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Akbar Hamid & Evan Schwartz To Launch F.L.U.I.D., An Indie Studio And Film Fund For LGBTQIA+ Stories And Creators
Akbar Hamid and Evan Schwartz are launching F.L.U.I.D., a production company, film fund and community resource centered on LGBTQIA+ storytelling.
— the acronym stands for “Fierce, Liberating, Unique Intersection of Diversity” — is envisioned as a collective of exclusively LGBTQIA+ creators, producers, talent and community advocates who share a commitment to authentic representation for marginalized voices. Hamid is founder and CEO of The 5th Column agency and a two-decade veteran in brand building, working with global clients including Birkenstock, Absolut Vodka, Virgin Hotels, NYX Cosmetics and Binance. At Wolfe, Schwartz has led the acquisition, marketing and distribution of queer cinema gems including 1985, Adam, Hurricane Bianca, Nelly & Nadine, The Obituary of Tunde Johnson, Retablo and Sue Bird: In the Clutch.
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