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Adriana Lima Comes Out of Retirement for Victoria’s Secret Fashion Show
Adriana Lima walked in the 2024 Victoria’s Secret Fashion Show on Tuesday, October 15, after retiring from the brand in 2018
Lima closed out the first section of the show in a crystal embellished bra and matching underwear with cutout plaid tights and a pair of iridescent wings. The company has since revamped its approach, insisting in an August 2023 brand values statement, “We have moved from promoting an exclusionary view of what’s sexy to celebrating all women throughout every phase of their lives.” However, Lima dipped her toe back into the modeling world in September, walking her first runway in six years during the Schiaparelli spring 2025 show amid Paris Fashion Week.
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