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Academy Launches $500 Million Global Outreach Initiative to Broaden Base and Honor 100th Oscars Edition
Academy launches $500 million global outreach Initiative to broaden base and honor 100th Oscars edition
Academy President Janet Yang and CEO Bill Kramer launched the Academy100 initiative, that entails a $500 million fundraising drive, at a Rome event hosted by the Eternal City’s storied Cinecittà Studios. Within its current almost 11,000 members, 30% now “resides outside of the U.S. and this number continues to grow,” she noted.“These changes have resulted in heightened enthusiasm for international films, as they travelfluidly across increasingly porous borders to reach audiences everywhere,” Yang added. The initiative’s locations include Buenos Aires, Cannes, Johannesburg, Kyoto, Lagos, London, Los Angeles, Marrakesh, Melbourne, Mexico City, Mumbai, New York, Rome, San Francisco, Seoul, Toronto, Toruń, Venice, and more.
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