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“TV Is In A Pickle”: Producers Told To Embrace Digital-First Content & Platforms Or Get Left Behind – TellyCast Digital Content Forum
Digital producers, commissioners, platforms and creators gather in London for the Digital Content Forum
UK-based ITV Studios shared how it has generated huge views for a George Clooney clip from its archive, offering hope to IP owners. The mood was upbeat as digital producers, commissioners, platforms and creators gathered in the British Film Institute’s home on London’s South Bank for the event. ITV Studios Ruth Berry and Graham Haigh were in town to talk about the company’s newly minted digital label Zoo 55.
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