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‘The Taste of Things’ Distributor Green Narae Wins Inaugural Unifrance Distribution Prize for Korean Campaign
South Korea's Green Narae wins Unifrance Distribution Prize and $10,290 for local rollout of 'The Taste of Things.'
Released in South Korea this past June, the Cannes prizewinner turned French Oscar submission went on to bank more than 45,000 local admissions, making the romantic drama a boutique success story for 2024. “They organized many events, most notably with [Michelin starred chef and ‘The Taste of Things’ actor] Pierre Gagnaire, who owns a renowned restaurant in Seoul,” says Charles Tesson, who oversees this new prize. Distribution prizewinner Green Narae Media has played a key role, acquiring a handful of projects at each major market before launching each title with bespoke campaigns.
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