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‘Squid Game 2’ Leads Korean Content Dominance on Netflix Global Charts, Ampere Report Reveals
Korean content is crushing it on Netflix, with viewing hours second only to U.S. shows and accounting for a 8% of all global Netflix streams.
A new Ampere Analysis report reveals K-dramas and films represent 17% of the platform’s top 500 non-U.S. titles, with “ Squid Game: Season 2″ leading the charge at nearly 620 million streaming hours in late 2024. Netflix will continue to invest in and release high-quality Korean titles, including both original productions and licensed content, supported by exclusive distribution partnerships with leading local players. South Korean content owners are well-positioned to capitalize on the global Hallyu phenomenon, maximizing worldwide audience reach and boosting international popularity through strategic distribution and collaborations.”
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