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‘Peppa Pig’ Audible Podcast Unveils Launch Date & Name
The 'Peppa Pig podcast has unveiled launch date & name after Hasbro struck a deal with Audible; it will be called PEPPA PIG's Play-A-Long Podcast
Peppa Pig turns 20 this year and its IP has proved hugely valuable to Hasbro, which also wons the likes of Transformers and Monopoly. “For 20 years, Peppa has been the first best friend of children around the globe, inspiring them to confidently jump into all of life’s muddy puddles,” said Kristin McKay, SVP and GM, Global Brands, Fashion & Preschool, at Hasbro. “Now, with Audible, we’re proud to deliver even more ways for fans and families to connect with their favourite piggy with podcasts to bring Peppa wherever they are.”
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