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'Meghan Markle and Prince Harry's new venture is controversial - they're ready for big reveal'


The Duke and Duchess of Sussex are showing signs of preparing for a major rebrand after launching their new website – as an expert explains the possible thinking behind the plans

Prince Harry and Meghan Markle have both expressed their intention to step back from their roles as senior members of the Royal Family, seeking financial independence and the ability to pursue their own projects and initiatives. The Duchess of Sussex previously retired her lifestyle space The Tig which shared wellness tips, recipes and musings, but it highlights that Markle has a flair (or even a preference) for blogging and connecting with her audience directly.” From a website development and SEO perspective, Prince Harry and Meghan Markle using their official titles—despite the controversy it has caused—is particularly effective by way of personal branding, as it leverages their established recognition and association with the royal family to garner attention and visibility in online searches.

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