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“In Our Kamala Era”: Taylor Swift Ads Launch After Her Endorsement


The digital ads went live in New York's Times Square and on the Las Vegas strip Friday in reaction to the superstar's debate-night Harris-Walz endorsement.

The superstar singer-songwriter’s key phrase took over digital billboards in New York’s Times Square and on the Las Vegasstrip Friday in a marketing push from the Democratic National Committee, spurred on by her endorsement for Vice President Kamala Harris and running mate Tim Walz. Swift’s endorsement — which led directly to 337,826 people visiting Vote.gov registration sites overnight — took fans and voters by surprise when the proudly self-proclaimed “Childless Cat Lady” (a jab at Trump running mate J.D. Within the last week, the DNC also flew planes over a handful of universities, telling college football fans to “sack” Trump and the proposal of Project 2025, and targeted Philadelphia campuses on the day of the debate.

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