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‘Guardians of the Galaxy’ & Taylor Swift Led Cassette Album Sales in 2023
Taylor Swift and 'Guardians of the Galaxy' led cassette sales in 2023. Get the details.
The Guardians of the Galaxy soundtrack franchise and Taylor Swift unspooled big numbers on cassette tape in 2023, as the combined sales of the two accounted for 29% of all cassette albums sold in the U.S. last year, according to data tracking firm Luminate. Though the configuration now accounts for a tiny slice of total album sales, cassettes have staged a mini-comeback in the last decade. Once widely available at retail stores, cassette tapes are now frequently sold exclusively on an artist’s webstore and in collectible editions.
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