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‘Feminism Is Almost a Taboo,’ Say Indian Media Executives Ektaa Kapoor, Aparna Purohit
The Indian media industry is improving when it comes to women in significant positions but there is a way to go before gender parity is reached.
The Indian media industry is improving when it comes to women in significant positions but there is a way to go before gender parity is reached, a high-powered panel debated at Mumbai’s Frames conference. Aparna Purohit, head of India and Southeast Asia originals, Amazon Prime Video, talked about the early “tough days” when she started her journey. “We can sit in these English panels in five-star hotels, but we have to translate that into something actual, what all of us take back from this conversation,” said actor Richa Chadha, who turned producer with the Sundance-winning “Girls Will Be Girls.” Chadha provided the practical example of how the production broke the hegemony of all-male Indian gaffer crews by getting seasoned male lighting personnel to train the film’s team for intimate scenes involving the female cast.
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