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‘Emo Cowgirl’ Megan Moroney on Taking Creative Risks And Her ‘Happier’ New Music
Megan Moroney, Billboard's 2025 Women in Music Rulebreaker, discusses her hit 'Tennessee Orange', new music, going on tour with Tate McRae and more.
But when Spotify offered to add a new song by Moroney to its Fresh Finds playlist — provided that she gave them one — the timing seemed perfect. 9 on the Billboard 200), the self-described “emo cowgirl” drew on influences like John Prine and Emmylou Harris — but filtered them through the lens of a 20-something navigating life and love, such as on the mean-girl takedown “I’m Not Pretty” and the introspective “No Caller ID.” And Moroney’s marketing background keeps coming in handy: She’s connected with a wide audience thanks in large part to her innate branding acumen — using different colors to signify each new album era, for instance — and off-the-cuff use of social media. And as she continues to amass commercial wins (her catalog has registered 2.1 billion official on-demand streams in the United States through Feb. 20, according to Luminate) and begins work on her next album, Billboard ’s 2025 Women in Music Rulebreaker is still fearlessly following her creative impulses.
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