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‘Business of Television’ Author Updates Book to Reflect a Very Different Hollywood Era
In the six years since writing the definitive book on dealmaking in the TV industry, Ken Basin has had to rethink plenty before an updatied edition.
In the six years since writing the definitive book on dealmaking in the TV industry, Ken Basin has had to rethink plenty before updating his masterwork for a second edition. This veteran of business affairs at some of the leading content companies discusses how disruption in Hollywood has changed his strategic outlook, but also outlines his prescription for getting showbiz back on track. Basin, author of “The Business of Television,” discusses the evolution of the industry since the book’s first edition in 2018, highlighting the shift from traditional deficit models to cost-plus licensing deals.
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