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‘Bosch’ Producer Fabel Entertainment Boards Adidas Family Drama Series


Killers of the Flower Moon exec producer Niels Juul has been developing a drama series about Adidas founder Adi Dassler and now he has some help. Fabel Entertainment, the company behind Bosch and its spinoffs, has come on board to develop and produce the series. The series will tell the story of how Dassler turned […]

Killers of the Flower Moon exec producer Niels Juul has been developing a drama series about Adidas founder Adi Dassler and now he has some help. It will explore how he founded the company in his mother’s garage in 1948 and will also focus on the complicated Dassler family relationships, fueled by competition, drama, love and heartbreak. Fabel Entertainment, which is backed by Fremantle, and Juul’s No Fat Ego are working with AD Legacy – the company set up by the Dassler’s grandchildren – and historians at Adidas to tell the story.

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