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‘Big Brother’ Firm Banijay Hits Out At YouTube Copycats: “It Feels Like The Gloves Are Off”
Banijay has criticized YouTube copycats a few weeks after Mr Beast struck deal with Amazon for Beast Games.
EXCLUSIVE: Formats powerhouse Banijay, which produces and sells the likes of Big Brother, Survivor and Total Wipeout around the world, has lashed out at and YouTube copycat versions of some of TV’s biggest hits. In recent years, Green said a wealth of copycat examples have sprung up on the likes of YouTube, TikTok and Twitch from a nascent army of social media personalities, which are “very hard” for their original creators to challenge from a legal standpoint. Green declined to point the finger at specific examples but said he is highlighting the issue in the round, and he is now keen to discuss with fellow industry figures, UK trade body Pact and the new government post election.
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