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‘Beetlejuice Beetlejuice’: Warner Bros Sequel To Tally A Lot Of Bananas At B.O. With $145M Global Opening – Preview
'Beetejuice Beetlejuice' eyes $145M global opening, teeing off a robust fall and holiday box office stretch.
Whatever Warner Bros. lost over the summer in largely a string of flops (their May-Labor Day season not even breaking $170M), the David Zaslav run entertainment conglom will make up for this fall beginning with the long-awaited sequel Tim Burton directed, Michael Keaton starring Beetlejuice, Beetlejuice which is eyeing a global start as high as$145M. The Juice will be loose starting tomorrow in Korea followed by Italy, Australia, Brazil and Mexico on Thursday; and Spain and the UK on Friday. Warner Bros was smart to launch the movie on the Lido last week, and then immediately follow that up by a London red carpet to drum up awareness.
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