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‘Argylle’ Weaves $35M Global Debut; How Does Overseas Factor In Its Future? Meanwhile, ‘Mean Girls’ Nears $100M WW, ‘Anyone But You’ Tops $150M, Korea Sweet On ‘Wonka’ – International Box Office
Matthew Vaughn’s Argylle, the third Apple Original Films movie to go wide in cinemas, spied an estimated $35.3M global debut through Sunday, including $17.3M from 78 international box office market…
Matthew Vaughn’s Argylle, the third Apple Original Films movie to go wide in cinemas, spied an estimated$35.3M global debut through Sunday, including$17.3M from 78 international box office markets. As Anthony has detailed in his in-depth analysis, in the wake of Killers of the Flower Moon and Napoleon, and though exhibition the world over desperately needs content, there are questions to be asked about Apple sustaining these mega-productions that don’t produce outsize numbers. Still, there needs to be urgency to get people off their couches on the first weekend (is it confusing to potential moviegoers that AppleTV+ advertises these films front and center on its platform when they hit theaters, possibly leading folks to think they’re already on the service if they don’t read the fine print?
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