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50 Cent Plays Surprise Set at Pop-Up Shop in New York


50 Cent powered through a set of nearly 20 hits in a tight half-hour performance at 'Poppi World,' the soda brand's pop-up shop in New York.

The store, which is open through Sunday, was filled with a young (and expensively dressed) crowd as well as loads of celebrities: Emily Ratajkowski, Jasmine Tookes, Jake Shane, Camille Kostek, Devon Windsor, Brooks Nadar, Georgia Fowler, Leah Kateb, Emily Didonato, Kevin Love, Suni Lee, Patrick Ta, Lisa Barlow, Meredith Marks, Rebecca Minkoff, Maria Georgas, Kelsey Anderson, Serena Page, Kordell Beckham, Remi Bader, Monet McMichael, Michael Rainey, and others, according to the announcement. All took in the store’s elaborate design, which was outfitted floor-to-ceiling with the brand’s vivid cherry-red colors, logos and messaging, in a way that was visually loud but also tastefully executed. While brief, 50’s tight 30-minute set found him reeling off around 20 of his biggest hits, including the on-message “Candy Shop” and “Window Shopper,” along with “P.I.M.P.,” “21 Questions,” “Many Men,” “AYO Technology” and closing out, of course, with “In da Club.” The young crowd surprisingly sang along with many songs that were older or nearly older than they are, although a fair number were wordlessly waving and woo-ing for their phones and friends.

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