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3BMG Forms Joint Venture With Octopean Media To Leverage IP


EXCLUSIVE: 3 Ball Media Group (3BMG), the production group behind series including Bar Rescue and Bling Empire, is looking to bolster its IP outside of traditional television after forming a joint …

His current client list includes Mattel, Naked and Afraid producer Renegade83, distribution company Filmrise, restaurateur and chef David Myers and social media character Sock Puppet Master. Goldman said, “Obviously, there’s been a huge shift in the media and content industry, and everyone is focused on business models that can thrive in a ‘new normal.’ Octopean was built to explore and leverage ancillary revenue streams for rights holders – strategically, aggressively and with a brand-first approach – which is critical for companies looking to monetize the full scope of their IP. 3BMG CEO Ross Weintraub added, “3BMG is home to driven and innovative entrepreneurs and creatives, and Jeff and the Octopean team are no exception.

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