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24 European Film & TV Markets Launch F.A.M.E. Alliance
European film and TV markets launch the F.A.M.E. Alliance to promote and bolster their role Europe’s audiovisual sector
The alliance is launching in a fast-changing landscape for physical film and TV markets after the Covid-19 pandemic hastened an uptake in virtual meeting technology, while current challenges include concerns over the environmental impact of global travel and rising costs. The alliance said its members also created opportunities for networking; fostered exchange through panels, roundtables and conferences; provided training and acted as laboratories for the emergence of new narratives, new media, and new technologies. Other objectives include the creation of a platform gathering data and updates about its members to create a strategic tool that gives a joint perspective for the future as well as providing a comprehensive view of the production and distribution sectors for the benefit of the whole European industry.
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