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2025 Upfronts & Newfronts Schedule: When And Where Networks And Streamers Are Pitching Ad Buyers


Springtime in New York remains the season for major pitches to advertisers from networks, streamers and digital outlets. Here's a complete schedule.

While perennials like Condé Nast, Snap and the New York Times Co. are back, along with recent standouts like TikTok and Meta, Roku is skipping it this year and Amazon is delivering only a 10-minute, tech-focused presentation. Google, whose YouTube Brandcast is an annual highlight of the main upfronts week, exerts such influence in the ad business now that it will stage two separate NewFronts events focused on different capabilities and content. All day – IAB Stage, Convene Brookfield Place (Nielsen, 9:20 a.m.; Amazon Ads, 9:30 a.m.; ReachTV, 9:45 a.m.; Wurl, 10:05 a.m.; A&E Global Media, 10:15 a.m.; CheckedUp, 11:10 a.m.; Teads, 11:20 a.m.; Estrella MediaCo, 11:35 a.m.; Comscore, 11:55 a.m.; Revry, 12:05 p.m.; Upwave, 1:35 p.m.; My Code, 1:50 p.m.; DoubleVerify, 2:10 p.m.; Dr. Phil’s MeritTV, 2:30 p.m.; LatiNation, 2:50 p.m.; Future Today, 3:45 p.m.; Cadent + AdTheorent, 4:10 p.m.; Mirror Digital, 4:30 p.m.; Infillion, 4:40 p.m.)

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