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Universal Announces Second “Horror Unleashed” Attraction, This One In Chicago, As Part Of Regional Strategy


Two years after announcing attractions in Texas and Las Vegas, Comcast-owned Universal continues to expand in local markets.

Concept art for the Horror Unleashed experience in ChicagoUniversal Two years after announcing attractions in Texas and Las Vegas, Comcast-owned Universal continues to expand in local markets. It will deliver what Universal promises is “a new level of experiential entertainment.” In addition, guests can expect “a continuously-updated experience with must see seasonal events and one-of-a-kind merchandise.” In January 2023, Mark Woodbury, Chairman and Chief Executive Officer for Universal Destinations & Experiences said the company’s goals included “broadening our reach to deliver unique concepts for new audiences in new markets.”

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