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TV Veteran Candi Carter Launches Shop Red Bag Marketplace For Diverse Brands Amid DEI Rollbacks From Major Retailers
TV producer Candi Carter has launched the Shop Red Bag platform to support Black and minority-owned businesses amid DEI cuts made by major retailers.
Carter is the founder of Shop Red Bag, an online marketplace that bowed last month, on Juneteenth, featuring a curated collection of household goods from a diverse range of independent suppliers. Corporate giants such as Walmart, McDonald’s, Starbucks, Chipotle, Lowe’s and Tractor Supply are among the retail and consumer heavyweights that have rolled back DEI-related pledges or goals made just a few years ago. Shop Red Bag features brands such as Nicole Ari Parker’s workout sweatbands Gymwrap, Sky and KJ Smith’s coffee line BLACK, Vontélle Eyewear and dozens of across the categories of apparel, hair products, skincare, makeup, paper goods and more.
Or read this on Variety