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Tarnished reputation: Elite jewellery brand beloved by WAGs and the Sydney and Melbourne in-crowds faces public shame over eye-watering customer complaints

For customers who have been complaining online for months about their supposedly poor experience with the luxury retailer, the reckoning has been a long time coming.

But Shannakian Fine Jewellery, one of Melbourne's most recognisable elite jewellers, is now fighting for its reputation after the state government consumer watchdog issued a damning public warning. Melbourne-based Shannakian Fine Jewellery is fighting for its reputation after the state government consumer watchdog issued a damning public warning. Arpee Shannakian (left, with Byron Bay influencer Ruby Tuesday Matthews) was described as a director of the business in a company Instagram post from May 2023

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