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Reese Witherspoon Unveils Hello Sunshine Sister Label, Sunny, for GenZ at Cannes Lions


Reese Witherspoon announced Sunny, a new GenZ-skewed sister label to her media and production powerhouse Hello Sunshine, on stage at Cannes Lions.

A day after unveiling a podcast deal with iHeartMedia for her monthly book club, Reese Witherspoon announced Sunny, a new GenZ-skewed sister label to her media and production powerhouse Hello Sunshine, on stage at Cannes Lions on Wednesday (June 18). Witherspoon also talked about being inspired by her lookalike niece Abby who’s studying film production at Loyola and visited her on the set of the “Legally Blonde” prequel. Hello Sunshine also announced yesterday that its weekly “Bookmarked by Reese’s Book Club” series will be anchored by journalist and TV host Danielle Robay.

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