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Mediawan Kids & Family to Turn Viral NFT Brand Claynosaurz Into Animated Series (EXCLUSIVE)
Mediawan Kids & Family has partnered with Claynosaurz Inc., the company behind the viral NFT brand, to co-produce an animated series.
Mediawan Kids & Family, the youth content arm of the European powerhouse that owns Plan B, See-Saw Films and Chapter 2, has struck a deal with Claynosaurz Inc., the company behind the viral NFT brand. The series, running 39 episodes of seven minutes each, underscores the strategy deployed by Mediawan Kids & Family to partner up with up-and-coming talent from the creator economy and develop original transmedia projects. Julien Borde, Mediawan Kids & Family president, told Variety that the series will likely be the first of its kind and addresses a demand from buyers for content that “comes with a pre-existing engagement and data.”
Or read this on Variety