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Latin Industry Leads Speak About Needing to ‘Educate’ Market on Their Stories: ‘We Are Winning, But It’s Through Little Steps’
Costa Rica Media Market brings attention to growth of Latin American indie cinema, but highlights great need for 'educating' international partners
Still, Avellán is quick to point out how the pandemic dimmed this wave, calling the two years a “bomb in many countries in the region.” “Something like this has a commercial effect but also a cultural one. Coll also spoke about the effect of the pandemic, claiming that, if “In the Summers” had been made before that period, winning a major award like U.S. Grand Jury Prize – Dramatic in Sundance “would have meant a bidding war.” Coll is currently working on “El Sombreron,” a new film by “La Llorona” director Jairo Bustamante starring Edgar Ramírez and Adria Arjona.
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