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Hollywood Is in Its Quirky-Girl Era — And It’s a Total Vibe


Hollywood stars like Jenna Ortega and Ayo Edebiri are redefining norms in the quirky girl movement celebrating individuality and authenticity

The Bear’s Ayo Edebiri is an Emmy and Golden Globe winner who’s done brand work for It Girl staples like Loewe and Prada, but she’s also someone who always thanks Ireland in awards speeches because — she famously joked in 2023 — she played Jenny the donkey in The Banshees of Inisherin. Fresh off her Oscar win for Anora, Mikey Madison has reportedly been turning down big-budget megafranchise rules in favor of parts in films like Reptilia, about a dental hygienist who gets seduced by a mermaid (of course). It’s hard to tell where Jenna Ortega ends and goth dreamgirl Wednesday Addams begins, and Rachel Sennott — whose signature move is to always look like she’s frowning, even when she’s smiling — cemented her role as an official weird-girl mascot alongside Edebiri in 2023’s queer-fight-club-themed Bottoms.

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