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Holiday World celebrates 25 years of free, unlimited soft drinks


Ever wonder how Holiday World started giving out free drinks?

— The Santa Claus, Indiana, theme park Holiday World is open for summer and it's celebrating a milestone this year. According to Leah Koch-Blumhardt, director of communications and fourth-generation owner of Holiday World, her father, Will, made significant impacts on the park, but for many, one thing stands out. This year marks the 25th anniversary of free, unlimited soda at Holiday World, and according to Koch-Blumhardt, the idea came to her father while he was on vacation.

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