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Free Tribeca Festival Hub Launches On DirecTV, Showcasing Films, Talks & Behind-The-Scenes Fare


In a novel partnership, DirecTV and the Tribeca Festival have launched a streaming hub for films, talks and behind-the-scenes content.

The shingle debuted last year, with the involvement of Giant Pictures and the goal of offering support to festival titles navigating a challenging specialty marketplace. “Movies are consistently one of the top entertainment options that consumers seek across all of DirecTV’s platforms, and this is a compelling new way for advertisers to connect with these highly-engaged, film fans as they tune in to see where culture is headed next.” “We’re proud to amplify the unique creative voices Tribeca continues to discover, while delivering a new opportunity for more people across more screens to connect with this extraordinary festival,” said Vikash Sharma, head of product at DirecTV.

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