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Ekta Kapoor’s Balaji Telefilms & Netflix Unveil Creative Partnership
Netflix India and Ekta Kapoor's Balaji Telefilms Ltd. in India have unveiled a new creative partnership spanning films and series.
“Ekta has been a force in shaping Indian entertainment with unforgettable stories and characters that made it to pop culture, even before hashtags existed,” said Monika Shergill, vice-president of content for Netflix India. At Netflix, our focus is to serve audiences with very diverse tastes and this collaboration will bring unique stories in rooted ways, marking an exciting new chapter in our creative journey.” The beginning of this new collaboration marks an exciting new chapter where we continue to push creative boundaries and deliver content that entertains, inspires, and connects people everywhere,” added Kapoor.
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