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Digital Content Creator Max Goodrich Launches Production Company Lovely Weather


Digital creator Max Goodrich has launched Lovely Weather, a production company that will look to make smart, funny content worth sharing.

Goodrich describes Lovely Weather as a creative studio that will push the boundaries of digital media, blending comedy, storytelling, and cultural insight to create everything from viral social videos to campaigns, and soon, original films and TV shows. Boasting 538K subscribers on YouTube, along with 331K followers on Instagram and 494.7K on TikTok, Goodrich’s creative touch has been sought after by global brands such as Google, Apple, the NFL, Verizon, Audible, and MasterClass, to name a few. In 2019, Goodrich received a message from Lukas Kaiser, the Head of Content at Smith’s Westbrook, after seeing a video he made around the time he was considering a career change and a move back to the east coast.

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